Posts Categorized: News

We’ve Moved

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Today’s an exciting day for Yeboans as we start the next stage of Yebo life in our new office. We have been warmly welcomed by the Scott Bader Innovation Centre in Wollaston, surrounded by beautiful grounds and views we know this is going to be a creatively inspiring location for us.   Thanks to all Yebo clients for choosing to…

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Ben Joins Team Yebo as Marketing & Account Manager

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Following a period of continued growth at Yebo Design & Marketing, we’re delighted to welcome our newest recruit: Ben Crossland. Ben’s previous experience includes Northants Cricket, Hallam Internet Agency and most recently Marketing Manager at Green 4 Solutions. In his new role as Marketing & Account Manager, Ben will be working with Yebo clients to…

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#Iwantoneofthose

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Product placement is becoming an increasingly popular way to promote and raise awareness of a brands product, particularly as we all watch fewer TV ads and like to live the lives of the celebrities we see using them. Take James Bond, the 007 Agent with his vodka martini (shaken not stirred) but then in Skyfall…

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Be careful what you wish for!

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We’ve all been there, Christmas morning excitedly opening a present, and there it is – something you’ll never use, wear or eat! How tricky is this situation; you need a BAFTA to deliver a genuine sounding ‘Thank You’ and do you really dare to wear it the next time you’re in their company so they…

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Emotional Appeal

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We’re sure you all saw our lovely Katie on our Facebook page this week and since she’s picked up her own following we thought we’d look at the marketing power of emotional appeal. According to the businessdictionary.com the definition of emotional appeal is a “promotional activity aimed at highlighting emotional factors (such as looks, status, value,…

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My internship at Yebo Marketing & Design

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When Hannah said she’d like to write something for our blog about her work experience with us, I knew this could go one of two ways! Thankfully, it went the right way and we’re delighted that her time with us was mutually enjoyable and rewarding…have a read, in Hannah’s words: “I’ve just finished my first…

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Who’s got the balls…?

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And now there are four…Brazil, Argentina, Netherlands and Germany are all that remain in the 2014 World Cup, and who do you want win? My heart says the Netherlands but my head says Germany, but can a European team win on South American soil! So far there’s been excitement, creativity and great goals through every single round…

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Leo the Little Lion…

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Well after a week of major disappointment for all 3 Lions fans we can now turn our attentions to watching without the heart ache! We have an array of talent on show this World Cup and the attacking flair is winning through with an average of 3 goals a game so far. Here is my homage to…

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The Flying Dutchman…

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Wow what a goal from Robin Van Persie, not only did his diving header change the course of the game against Spain but will leave us with one of the most iconic picture’s of the World Cup … so far! Here is Yebo’s Robin Van Persie 2014 World Cup Illustration – Enjoy!

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Danny at the ready…

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Ok England fans it seems Danny Welbeck is at the centre of a strategic game-plan for England’s World cup opener against Italy. With 24 games and 8 goals under his belt we need him to be on top form and his scoring boots on! With a youthful look to our squad and energy to burn I’m looking forward to…

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Let’s go Brazil nuts…

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Is Neymar ready to fulfil the world cup dreams of all Brazilians on home turf? Is he in your Dream Team? Will Brazil’s creative players fire on all cylinders – lets hope so as Neymar has scored five goals in 21 matches this year and needs to hit the back of the net  more! Says a…

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Earn loyalty the intelligent way

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Every single customer is different but do you treat them differently?  This is the Holy Grail of many marketers and businesses, but it can be achieved where it really matters.  Almost 78% of the retailers recently surveyed by the Economist Intelligence Unit said they had seen a positive economic return from their investments in strategic…

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The rising popularity of mobile

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Christmas time is good time to track consumers channel preferences and Christmas 2013 showed some staggering results. There was double-digit growth for shopping via desktop computer, smartphones and tablets. In fact sales via smartphones increased by a massive 94% in the UK. 8 This reflects the increasing appetite among consumers for mcommerce; they want the convenience…

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